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Terms & Conditions

Last updated: 01/07/2026

PREAMBLE & IDENTIFICATION OF THE PROVIDER

These General Terms and Conditions of Sale and Use (hereinafter the “Terms”) govern all contractual relationships between:

ASKORA, a simplified joint-stock company (SAS) with a share capital of €6,000, registered with the Paris Trade and Companies Register under number 994 413 680, with registered offices at 60 rue François 1er, 75008 Paris, France, represented by Mr. Emeric GUISSET, President, email: contact@askora.ai, (hereinafter the “Provider” or “Askora”),

AND

Any natural or legal person purchasing services or software solutions provided by Askora (hereinafter the “Client”).

Access to the Platform and/or acceptance of a quotation shall constitute full and unconditional acceptance of these Terms.

ARTICLE 1 – PURPOSE AND SCOPE

Askora provides a Software-as-a-Service (SaaS) solution dedicated to Generative Engine Optimization (GEO), as well as audience analysis and monitoring services.

Any acceptance of a quotation, purchase order, or online payment shall constitute full acceptance of these Terms, which shall prevail over any purchasing conditions of the Client, unless expressly agreed otherwise in writing under specific conditions (“Special Terms”).

ARTICLE 2 – ORDERS AND ACCEPTANCE

2.1 Ordering Process

Any order shall be subject to the issuance of a quotation or purchase order detailing the selected offer (SaaS subscription, setup fees, options). The order shall be deemed firm and final upon acceptance of the quotation by the Client, whether by electronic signature, handwritten signature, or payment.

2.2 Validity of Offers

Unless otherwise stated, quotations issued by Askora remain valid for thirty (30) days. After this period, Askora reserves the right to modify its pricing.

2.3 Currency

Prices are expressed in Euros (€) or US Dollars ($), as specified in the quotation. In the absence of any specific indication, invoicing shall be made in Euros.

ARTICLE 3 – IMPLEMENTATION AND CLIENT COOPERATION

3.1 Cooperation and Prerequisites

The implementation of the Askora solution requires active cooperation from the Client. The Client undertakes to provide the necessary access credentials (CMS, analytics tools) or to integrate the scripts supplied by Askora within a reasonable timeframe. Any delay attributable to the Client shall not affect subscription billing nor engage Askora’s liability.

3.2 Acceptance of Setup

Following notification by Askora of the completion of the initial configuration (“Setup” / “Onboarding”), the Client shall have five (5) business days to verify conformity and submit any written objections. Failing any objection within this period, the setup shall be deemed accepted without reservation and the service properly delivered.

ARTICLE 4 – CONDITIONS OF USE

4.1 Account and Security

The Client is solely responsible for maintaining the confidentiality of its login credentials. Any action performed via the Client’s account shall be deemed to have been performed by the Client. The Client shall immediately notify Askora of any unauthorized use.

4.2 Prohibited Uses

The Client is strictly prohibited from:

  • Using robots, scrapers, or automated tools to extract data from the Platform without authorization;
  • Attempting to reverse engineer, copy, or duplicate Askora’s technology;
  • Using the Services to develop a competing product;
  • Uploading illegal, harmful, or virus-infected content;
  • Attempting to bypass security measures or disrupt server operations.

4.3 Sanctions

In the event of a breach of Article 4.2, Askora reserves the right to suspend or terminate access to the account immediately and without notice, without any compensation or refund.

ARTICLE 5 – DESCRIPTION OF SERVICES & DISCLAIMER OF WARRANTY

5.1 Nature of the Services

Askora provides a comprehensive software solution including: (i) a technical infrastructure for semantic optimization (GEO) designed to structure the Client’s data for improved interpretation by artificial intelligence models; (ii) access to a monitoring platform displaying audience metrics; (iii) automated recommendations intended to support the Client’s visibility strategy. Such recommendations constitute decision-support tools based on statistical data and shall not replace the Client’s strategic judgment.

5.2 Best-Efforts Obligation and Third-Party Dependencies

The Client expressly acknowledges that service results depend on third-party algorithms (OpenAI, Google, Perplexity, Anthropic, etc.) over which Askora has no control. Accordingly, Askora is subject to a best-efforts obligation only and does not guarantee:

  • Any specific ranking or placement in AI-generated responses;
  • Any quantified increase in traffic or revenue;
  • The durability of results in light of third-party algorithm updates.

ARTICLE 6 – TERM AND TERMINATION

6.1 Term

The duration of the commitment is defined in the quotation (e.g., monthly subscription with no minimum commitment, or annual subscription).

6.2 Automatic Renewal

Unless otherwise stated in the quotation, subscriptions are entered into for an initial term and automatically renewed for successive periods of identical duration. The Client may object to renewal by notifying Askora by email or via its client area, subject to the following notice periods:

  • Thirty (30) days prior to expiry for annual subscriptions;
  • At any time prior to the next billing date for monthly subscriptions.

6.3 Setup Fees

Where the quotation includes setup or onboarding fees, such fees shall be payable in full upon order validation (signature or initial payment). These fees correspond to the initial audit, configuration, and semantic optimization services (e.g., structured data integration) and are non-refundable, even in the event of early termination of the subscription.

ARTICLE 7 – FINANCIAL TERMS

7.1 Pricing

Prices are stated in Euros (€) or US Dollars ($), exclusive of taxes, as specified in the validated quotation. Applicable VAT shall be that in force on the invoice date.

7.2 Payment Terms

Invoices are payable upon receipt unless otherwise agreed. Payments may be made by direct debit (Stripe) or bank transfer.

7.3 Late Payment

In accordance with Article L.441-10 of the French Commercial Code, any late payment shall automatically result in:

  • Immediate suspension of the Services;
  • Late payment penalties equal to three (3) times the legal interest rate;
  • A fixed recovery fee of €40.

ARTICLE 8 – INTELLECTUAL PROPERTY

8.1 Askora Technology

Askora retains exclusive ownership of its platform, source code, algorithms, scripts, and know-how. The Client is granted a personal, non-transferable, non-exclusive license to use the Services for the duration of the contract.

8.2 Client Data

The Client remains the sole owner of the content and data hosted on its website.

ARTICLE 9 – LIABILITY

Askora’s liability may only be incurred in the event of proven fault. Askora shall not be liable for any indirect damages, including loss of revenue, loss of opportunity, or reputational damage. In any event, Askora’s total liability shall be strictly capped at the total amounts paid by the Client during the twelve (12) months preceding the event giving rise to the claim.

ARTICLE 10 – PERSONAL DATA (GDPR)

10.1 Roles of the Parties

In the context of traffic analysis (pixels / logs), Askora acts as a Data Processor, and the Client acts as the Data Controller.

10.2 Client Obligations

The Client undertakes to inform users of its website of the collection of technical data (connection logs) for audience measurement purposes and to comply with applicable regulations.

10.3 Security

Askora undertakes to implement appropriate technical measures to protect processed data. No data is sold to third parties.

ARTICLE 11 – GOVERNING LAW AND JURISDICTION

These Terms are governed by French law. In the absence of amicable resolution, any dispute relating to the interpretation or execution of these Terms shall fall within the exclusive jurisdiction of the Paris Commercial Court, notwithstanding multiple defendants or third-party claims.